Vodafone UK Launches Signature IoT Tracker

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Vodafone UK Launches Signature IoT Tracker

Vodafone UK just expanded its consumer range with an IoT tracker that is designed and manufactured by the company itself. The new multi-purpose tracker marketed by the name „Curve“ can locate valuables like keys, laptops, bags and cars.

Until now, Vodafone’s suite of IoT products were manufactured by partners from around the globe. Tom Guy, Chief Product Officer, at Vodafone Consumer said:

The launch of Curve highlights the focus the team has on creating pioneering smart tech and digital experiences with seamless user experience at the core. Our research showed how vital it was to create a product that was as intuitive as it was versatile – allowing users to keep track of belongings and stay connected to what matters most.

Business Insider predicts that by 2026, there will be 64 billion smart devices globally. Vodafone claims that the new IoT product has a distinctive new design identity across hardware, software and communications.

The Curve-tracker is lightweight, has up to seven days’ battery life and a built-in SIM providing connectivity on the move. Different from Bluetooth-only trackers, Curve uses four tracking technologies – GPS, Wi-Fi, Cellular and Bluetooth – to provide a more reliable connection for anyone who needs to locate their items.
Lutfu Kitapci, Managing Director, Vodafone Consumer said:

Through driving the development of our own smart tech, we are helping bring customers added peace of mind. Created with leading industrial designers and connected by our global network, Curve’s versatility makes it the perfect way to keep track of what matters most, fitting seamlessly into everyday life.

Vodafone UK plans to release a series of new smart tech products in the next few months.

Author: Rainer Claaßen
Image Credit: Company


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