Oras Group Invests in Digitalization by Buying Swiss Company Amphiro

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Oras Group Invests in Digitalization by Buying Swiss Company Amphiro

Sanitary fittings manufacturer Oras Group from Finland is known as a category frontrunner towards digitalization of the bathroom experience. The company hopes to strengthen this position further by acquiring the majority share of Swiss tech start-up Amphiro.

As every aspect of people’s homes is getting smarter and more connected, there will be no exception with showers and faucets. Oras say, they are confident that several digital solutions will surface in the sanitary industry in the near future. With the integration of Amphiro they are planning to be in the driver’s seat of this evolution, said Oras Group President and CEO, Dr. Markus Lengauer.

Oras Group has secured the majority share of the established Swiss tech start-up Amphiro, that has competence within energy harvesting, Internet of Things and cloud services. The immediate access to these technologies and know-how, combined with Oras Group’s expertise on advanced sanitary fittings, allows for rapid development of innovative products and services that foster health, comfort and sustainability.

Personally, I welcome every new product and service that assists people to make conscious choices and help preserve the world’s resources. And I strongly believe in smart use of technology combined with a superior user experience. Amphiro has proven the ability to deliver both very intuitive and highly useful technological solutions, and their ideas and thoughts for the future are very much aligned with what we believe in Oras Group. We are very happy to include the Amphiro team in our family,

Dr. Markus Lengauer continued.

Amphiro sees Oras Group is an ideal owner. They already designed their components with high production volumes and easy installation in mind, and their cloud solution is highly scalable. This opens the world of data analytics, user engagement and digital services also to the world of sanitary fittings.

With Oras Group’s excellent market access and know-how, we can now make our vision to build digital services around mass market faucets become a reality

said Dr. Thomas Stiefmeier, founder and CEO of Amphiro.

Oras Group has been leading the digitalization and technological uprising in the sanitary fittings category. The company has been market leader in touchless faucet technology to both residential and public buildings for many years. The acquisition of Amphiro is a signal of Oras Group ambitions and the company’s visions for the industry future.

Author: Tim Cole
Image Credit: Amphiro

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